Introduction
Photo by Jörg Peter on Pixabay
For centuries, cafés have been a perfect place to meet people, enjoy a coffee specialty, read the daily newspaper or just watch other guests and passers-by in the lively city centre. Many people love to offer coffee and small snacks to their friends - but how does this dream turn into a successful business idea?
In this quest, there are many suggestions and ideas that have to be considered for the choice of a location and an attractive offer! The location, interior design and product range should complement each other perfectly in order to make the café a long-term business success - but basic specialist knowledge and business knowhow are also required.
Task
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Going from being an employee to being an entrepreneur - for many people the opening their own café is an initial key for this. Both women and men see an opportunity here, but only some of them have catering facilities available. This is why, in a first step the perfect place has to be found and secondly the product range is to be planned.
It is best to walk around in your city and look for empty shops or restaurants. Not every location is attractive, not every room is approved for running a café. A functional building from the 1970s, hipster furniture and cream cakes rich in calories? Not every combination will be feasible, the overall package for the customer must be consistent in order to become your café a success!
You have the task:
- to find suitable premises in your region,
- to match the furnishings and decoration appropriately,
- to determine thematically appropriate product offers,
- to run the café for a week.
