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E-Commerce: A Modern Approach to Entrepreneurship

e-Commerce is a modern approach to sell products or services in an ever-increasing digital world. To do so, there are certain things that you need to consider first – finding a niche, choosing the right online solution, complying with legal and economic frameworks and reaching out to target audiences via the proper digital marketing tools.

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    Understanding e-Commerce

    E-Commerce is a modern approach to sell products or services in an ever-increasing digital world. To do so, there are certain things that you need to consider first – finding a niche, choosing the right online solution, complying with legal and economic frameworks and reaching out to target audiences via the proper digital marketing tools.

    Spotting Opportunities
    Vision
    Mobilising Resources
    Coping with Uncertainty, Ambiguity & Risk
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    Finding a Niche

    To have the desire to sell products and services online is not enough to create successful e-Commerce business model. To do so, you have to know exactly what to do and how to do it. That is why, in order to begin working on your idea, you have to think one step ahead and find the most suitable niche over which to start building.

    Creativity
    Vision
    Motivation & Perseverance
    Working with Others
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    Choosing the Right Online Solution

    Once you have the full picture of your idea in your head, you can start thinking of turning it into reality. To do so, you will have to decide which will be the most suitable online tool to start with. The decision won't be easy and that is why you will have to think wise and make your choice taking into consideration both your needs and those of your future potential clients.

    Creativity
    Mobilising Resources
    Planning & Management
    Coping with Uncertainty, Ambiguity & Risk
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    Legal Aspects

    Imagine you've already found the proper niche, you've chosen the most appropriate online tool and you are striving to attract potential clients. Your sales are slowly starting to grow, but then suddenly a client wants to open a dispute in order to resolve an issue occured with an item bought from you. That is why, in such situations it is vital to know your rights and obligations as a seller, as well as the rights of your clients.

    Creativity
    Valuing Ideas
    Financial & Economic Literacy
    Planning & Management
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    Attracting Customers

    You might think that the hardest part to start sell goods online is the fulfilment of the technical aspects. Indeed, this is not an easy task, but to be able to win customers' interest and convince them to buy from you is the biggest challenge that you will need to undertake. e-Commerce is not about being the best, but convincing clients that you are better than you competitors.

    Vision
    Mobilising Others
    Working with Others
    Learning through Experience

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