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Running a Café

For many people it seems an attractive idea to open and run one’s own café. However, it means more than serving coffee to your friends at home. You have to find out the needs of your guests, think about sustainable ideas concerning products and work processes, divide the tasks among your staff, draw up a budget, evaluate the risks, define priorities, reflect on failures and last but not least show resilience in times of heavy workload.

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    Developing a Business Idea

    Get some tables and chairs, buy an Italian coffee machine and offer some nice pastries – that is it? Developing a business idea for your café will require more efforts and creativity in order to become a sustainable enterprise.


    Spotting Opportunities
    Vision
    Mobilising Others
    Working with Others

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    Creating a Menu and Calculating Sales Prices

    The menu is one of the most important marketing instruments for your café. Its range of offers as well as the individual design will convince your guests. Not to forget: Reasonable sales prices are essential for attracting clients on the long run.

    Spotting Opportunities
    Mobilising Resources
    Financial & Economic Literacy
    Planning & Management

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    Organizing the work

    Getting things organized is a challenge for all kind of companies and enterprises. In the tourism industry, the demand for products is e.g. dependent on the general economic situation and on the weather. In the morning, you will not know how many cups of coffee you will sell by the end of the day. For this reason, any restaurant or café has to be well prepared and equipped in order to cope with busy opening hours.

    Vision
    Motivation & Perseverance
    Mobilising Resources
    Planning & Management

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    From starting a café to establishing a sustainable business

    A promising start of the café is not a long-term business success. Many guests will visit your location once to see what is new and innovative. It is your business as an entrepreneur to convince them of your business idea and to make your café a sustainable business on the market.

    Ethical & Sustainable Thinking
    Mobilising Others
    Planning & Management
    Coping with Uncertainty, Ambiguity & Risk
    Learning through Experience

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